Who We Are and What We Do
THE MOMENT IS NOW
FUFLD is a hybrid e-commerce accelerator and 3PL built exclusively for Amazon brands. We don't just manage your account — we become your strategic partner, handling everything from brand protection and fulfillment to SEO and paid advertising, all under one roof.
Every brand has a story worth telling. FUFLD makes sure it's told right.
We work with brands generating $500K to $50M annually, replacing fragmented agencies and unauthorized sellers with a vetted, performance-driven distribution network. Through our three core pillars — WE RANK IT, WE FULFILL IT, and WE PROTECT IT — we take full ownership of your Amazon channel so you can focus on building your brand.
Our results speak for themselves. We've helped brands like BetterBrand scale from $43K to $1.1M per month, launched Walli Cases to $1.5M+ in their first year, and turned agency-burned brands like Blue House Bagel into their best sales month ever — in just 30 days.
With warehouses in California, New Jersey, and Texas, capacity for 1,000+ units daily, and a dedicated team across operations, brand research, and SEO, FUFLD is built to execute at scale. This is what brand dominance looks like.
INTEGRITY
Core Values
RESULTS
INNOVATION
Core Values
Your Partners in Scale
FUFLD is led by founders who understand that sustainable growth starts with operational excellence. We design fulfillment systems that support momentum, protect brand integrity, and enable long-term scale. Our approach is hands-on, performance-driven, and rooted in partnership — because when our partners grow, we grow with them.
Founder
Mario Avina
Mario is the driving force behind FUFLD, with a vision to become the definitive Amazon growth partner for brands serious about scaling. He oversees overall strategy, brand approvals, and partnership decisions, ensuring every brand FUFLD works with gets the full-force attention it deserves.
Co-Founder & Operations Partner
Louie Diaz
Louie keeps the machine running. As Co-Founder and Operations Partner, he manages the day-to-day business operations at FUFLD, making sure execution matches the ambition at every level.
Co-Founder & SEO Lead
Michael Jordan
Michael leads FUFLD's SEO department, architecting the search optimization strategies that get brands ranked, found, and converting on Amazon. As Co-Founder, he brings both the technical depth and the ownership mindset that sets FUFLD's results apart.
Expertise You Can Rely On
From SEO and PPC to fulfillment and brand protection, our team brings deep, specialized knowledge to every corner of your Amazon presence — so nothing gets left to chance.
Core Values
Results Over Promises
Every strategy we deploy is backed by data, every decision is made with your bottom line in mind, and every partnership is measured by real, verifiable growth.
Integrity in Every Partnership
We operate with full transparency — in our pricing, our process, and our results. Brands trust us with their Amazon channel, and we take that responsibility seriously.
Expertise You Can Rely On
From SEO and PPC to fulfillment and brand protection, our team brings deep, specialized knowledge to every corner of your Amazon presence — so nothing gets left to chance.
Our Vision
TRANSFORMING BRANDS, DRIVING SUCCESS
To be the most trusted Amazon growth partner for product brands worldwide — building a future where every brand we touch achieves its full market potential, protected, optimized, and positioned to dominate.
Our Journey
A LEGACY OF EXCELLENCE
FUFLD was founded in 2025 with a single, clear conviction: Amazon brands deserve better. Better than fragmented agencies. Better than unauthorized sellers undercutting their margins. Better than being handed a report and left to figure it out alone.
What started as a bold idea quickly became a fully operational brand acceleration engine — combining fulfillment, SEO, PPC, and brand protection under one roof. From day one, we built FUFLD to do what no one else was doing: take full ownership of a brand's Amazon channel and deliver results that actually move the needle.
We're just getting started.
FACTS & FIGURES
Our Track Record of Success
Years of Experience:
20+
Years in the Industry
Clients Served:
520+
Satisfied Clients
Campaigns Delivered:
950+
Successful Campaigns
Market Reach:
6
Countries of Operation
Build Partnership With Us
Nationwide Fulfillment Coverage Across the United States
Our U.S.-based fulfillment operations enable brands to deliver faster, reduce shipping costs, and improve customer satisfaction. From regional startups to nationally scaling eCommerce brands, we provide reliable infrastructure designed for growth.
Our Services
The FUFLD Growth Engine: Optimize. Protect. Accelerate.
1
WE RANK IT
SEO & Listing Optimization Your listing is your storefront. We build and optimize every element — titles, bullet points, descriptions, backend keywords, and A+ Content — to ensure your products rank for the right search terms and convert the traffic they earn. No guesswork, no generic templates. Just keyword-driven copy engineered to outrank and outsell.
2
WE FULFILL IT
3PL & FBA Prep From our warehouses in California, New Jersey, and Texas, we handle the full fulfillment picture. Whether you're shipping direct to customers or prepping inventory for FBA, our team processes 1,000+ units daily with precision and speed. We're also Seller Fulfilled Prime certified, so your customers get Prime delivery without the FBA dependency.
3
WE PROTECT IT
Brand Protection & MAP Enforcement Unauthorized sellers destroy brand equity and eat into your margins. We identify and remove hijackers, enforce MAP pricing, and replace rogue sellers with FUFLD's vetted authorized distribution network — so your brand is always represented the way it was meant to be.
4
PPC & Advertising Management
We build and manage Amazon ad campaigns that are structured to perform — not just spend. From Sponsored Products to Sponsored Brands, every campaign is continuously optimized for ACOS efficiency and revenue growth. Our results speak for themselves: brands we manage have seen ACOS drop from 80% to 50% in 30 days and ROAS scale from 3x to 10x over time.
5
Account Management
When you partner with FUFLD, you get a dedicated team managing your entire Amazon channel — monitoring performance, executing strategy, handling day-to-day operations, and keeping your account healthy and growing. We don't hand you a dashboard and disappear. We're in it with you.
"Outstanding Results!"
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John Doe,
CEO of YEUI
HEAR IT FROM OUR HAPPY CLIENTS
"Exceeded Our Expectations"
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Jane Smith,
Marketing Director of Vexil
"Innovative and Reliable"
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Mike Johnson,
Founder of LUNARAE
"Top-Notch Expertise"
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Emily Davis,
Brand Manager at Twyst
"A True Partner in Growth"
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Chris Lee,
Head of Sales at Plexi
TRUSTED BY LEADING BRANDS
